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The client

Mara Xpress is the start-up venture of the $1-billion dollar Mara Group, headquartered in Dubai with business interests in Africa. Based in Dubai, Mara Express is a last-mile logistics delivery company. They are delivery partners for ecommerce brands to reach their orders and deliveries to their customers.

The challenge

Mara wanted a brand-new website and mobile apps for Mara Express that would provide complete customer-facing ecommerce solutions for their logistics arm.

We got creative

Influx designed and built Mara Express’ digital properties to reflect their ethos of always delivering on a promise and changing the way e-commerce shipments are handled. The website has a clean look and feel, and is simple to use. The colour scheme is grey and red on white, keeping it in harmony with their logo.

 

The focus of the website is on order delivery and tracking shipments of products. With this in mind, we created a no-fuss, clean, and minimalistic design for Mara Express with call-to-action buttons right there on the Homepage, so a customer will find the Track My Order, Reschedule Delivery and Find An Outlet tabs up-front and centre.

We integrated the logistics management platform, Far Eye, and provided for real-time delivery management like tracking, re-scheduling a shipment, ETA details, and push notifications.

Technology stack

  • HTML5/CSS3 (Website)
  • ASP.NET, C#
  • jQuery front end libraries
  • MS-SQL Server
  • .NET framework web services platform
  • JSON APIs
  • Native iOS app (Swift)
  • Native Android app (Java)
  • Google Analytics for website and mobile apps

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